The terms host/ hostess derived from the Latin word “hospes”. Hosts/ hostesses take care of clients and guests on airlines and major events such as fairs and conferences.
There are different types of hosts/hostesses such as fair hostesses, event hostesses and VIP hostesses. There are also hostesses for foreign languages and communication, who’s purpose is to inform about the product focus.
Fair hostesses are often first contacted for questions, and then they refer to the appropriate staff / seller. The job of a fair hostess is to “decorate” the stall, to direct visitors to the stall, to talk to interested customers, to supervise customers at the stall and, if necessary, to do minor service activities at the stall.
During events, conferences and congresses, event hostesses are responsible for welcoming the guests, accreditation, cloakroom service, supporting the speakers and being a contact for participants.
The job of a VIP hostess is to take care of the VIPs. Particularly, they have to be informed about the dates and to remind the VIPs. Celebrities often have special requests which the hostess has to look after.
As a host / hostess you should have adequate manners, a clean appearance, and foreign language skills. Kindness, openness, quick-wittedness, and organizational skills are character traits of a good hostess.
Experience has shown that women are more likely to be employed than men, but this always depends on the particular exhibition / event. For example, if the fair customers are predominantly male, it is more likely that hostesses are recruited.
In most cases, the outfits are classic business outfits, like a ladies-suit. For the customer, it is important that the hostesses wear a business outfit, so they adjust to the team’s clothing. However, there are exceptions where hostesses wear more specific outfits such as a “dirndl” or a dress.