Great team = great project!
On behalf of the Lead Agency Forum Your Brandbuilder had TRUST Promotion for the presentation of the products of Lenovo We put together a 22-strong team at IFA 2016. The selection of the promoters was initially a long and detailed process, but it was well worth it! Because both TRUST Promotion and the lead Agency and the end customer Lenovo were more than impressed by the promoters. Marcus Illinger started his career at TRUST Promotion with this project and praises: "During the entire IFA trade fair period of seven days, all promoters did a great job and achieved a lot."
In this case, the promoters' task was to present the new appliances from Lenovo by connecting visitors to IFA 2016 directly with the devices. Of course, this means actively addressing visitors and a high level of motivation on the part of the promoters - in addition to extensive knowledge about the products.
Together with Marcus Illinger, Melanie Bußmann was in charge of the project on site. She adds: "The visitors not only received information from our promoters about a wide range of technical possibilities, but were also able to try out the little refinements of the devices together with the promoters. From tablets, smartphones and laptops to a gaming PC with high processing power, everything was there to try out."
We would like to thank the promoters for their good mood and great motivation and say: See you next time!
