Station promotion

What is a station promotion?

[fusion_dropcap color="var(--awb-color4)" class="fusion-content-tb-dropcap"]B[/fusion_dropcap]ei einer Bahnhofspromotion handelt es sich um eine spezielle Werbeaktion, die direkt an oder in einem Bahnhof stattfindet. Hierbei kann es sich unter anderem speziell um Aktionen der Bahn oder Busunternehmen handeln. Doch auch andere Veranstalter entscheiden sich gerne für eine Promotion campaign in and around the railway station.

Why is a railway station promotion so popular?

Many potential customers pass through a large railway station every day. Promotion providers want to capitalise on such high footfall and profit from it. Promoters in short-term employment have the task of establishing contact with people during the station promotion, presenting products and obtaining contact details.

Can a railway station promotion take place just like that?

Of course, no organiser can simply hold an event in a railway station. Promotion hold. A licence is required in order to be allowed to take action. Good promotion agencies obtain a licence so that the advertising campaign can start soon.

Which railway stations are suitable for station promotion?

Promotional campaigns are conceivable not only at Deutsche Bahn railway stations, but also at other stations. S-Bahn stations, tram stops, underground stations and bus stops are also ideal locations for promotions. It makes particular sense to opt for promotion locations in large cities. There is always a high volume of people there who might be interested in the products or services.