On February 18, 2023, it was that time again: the Berlinale Gala opened its doors at The REED to celebrate its 18th birthday. A special highlight of this year was the collaboration with TRUST Promotionwhich was a partial sponsor of the event and made the evening an unforgettable experience with its professionalism and elegance.
Every year, the Berlinale is a magnet for stars and starlets from all over the world. But the gala at The REED has established itself as the biggest galaEvent of a Baden-Württemberg company as part of the "Berlin International Film Festival". With a dress code of "Black Tie", the elegance of the evening was pre-programmed.
Thanks to TRUST Promotion, the event ran smoothly. The ten hostesses provided by TRUST Promotion were not only responsible for accreditation, but also for VIP support, handing out goody bags and, of course, ensuring compliance with the dress code. With their professionalism and charm, they ensured that the 1000 or so invited guests felt completely at ease.
And this guest list was truly impressive. From national stars such as Till Schweiger, Moritz Bleibtreu, Mario Adorf and Udo Lindenberg to international stars such as Steve Buscemi, Gerald Butler and Curtis Jackson aka "50 Cent", the crème de la crème of the film, television, fashion, sports and music worlds were represented. Personalities from the worlds of politics, business and sport, including footballers from the 1st and 2nd Bundesliga as well as racing drivers from the DTM and Formula 1, also paid their respects.
As in previous years, the media presence was overwhelming. More than 100 journalists and reporters were on site to cover the glamorous event. Major TV stations such as ZDF, RTL, SAT.1 and ProSieben were represented, as were numerous print media, all eager to get exclusive insights and interviews from the gala.
But besides all the glamor and the stars, it was above all TRUST Promotionwhose expertise and commitment ensured that the evening was a complete success. As a partial sponsor of the event, the company once again demonstrated how important it is to rely on reliable and professional partners when it comes to organizing an event of this magnitude.
In conclusion, the Berlinale 2023 gala was an unforgettable evening that was a complete success, not least thanks to the outstanding work of TRUST Promotion. We are already looking forward to our next collaboration and are excited to see what highlights the Berlinale has in store for us next year.
