Don't be afraid! Men with beards or Berlin bears don't bite! Especially not if they are TRUST promoters who work for the Agency GUD are active. And anyone who gave one of these bearded bears a hug was even rewarded by the BVG.
The BVG rewards openness!
The Berlin transport company praised this Promotion-In the course of the campaign, a day pass was handed out to anyone who showed themselves to be open and relaxed: Passengers who hugged one of the ten bearded Berlin originals received a day pass - immediately in their hand. According to the motto: "Give me a hug and I'll give you a day."
At the beginning of June, a group of ten burly men moved from one urban hotspot to the next on the BVG (subway, bus, streetcar). And the hugging started - but see for yourself:
Our promoters were great, had a lot of fun and enjoyed hugging the Berliners. Thank you, dear BVG and GUD, for this great campaign! 1TP7Because we love you
